Inspiration and Insights
Communication. Capacity Building. Commitment.Â
Marketing with a Personal Touch
There is a renewed commitment in America to shop local. And for good reason. Shopping local provides a direct return on investment, driving your local economy. Shopping local also provides control over the source of the products you purchase, from food and beer to...
Key to Consistent Content? A Ghost Writer
Establishing a company and its talent as thought leaders is an important component of a PR strategy, but for many businesses, creating consistent content is a challenge. It is a constant struggle to execute and maintain a content strategy and plan when writing is not...
Is a Collaborative Fundraising Campaign a Good Move?
As we’ve evolved into a digital world and non-profits turn to virtual campaigns to engage donors and raise funds, marketing-savvy organizations are getting creative and hosting collaborative campaigns. Unlike #GivingTuesday, which is a marketing platform for...